How might we bridge the healthcare gap in the LGBTQ+ community, ensuring easy access to compassionate, culturally aware care?
My Role
- Product Designer: designed the full platform
- UI Developer Lead: utilized ReactJS to build full platform
- Co-Founder
Team Members
- Bridget Conway-Taylor (Co-Founder, Product Manager Lead)
- Gala Mukomolova (Co-Founder, Content Lead / Social)
- Marisa Hall (Co-Founder, Community)
Introduction
The birth of QueerHealers is a story of serendipity and shared passion. It all began when a college friend, aware of my background in product design and engineering, asked me to join her team and participate in Startout’s yearly hackathon.
We spent three days, talking to members of the LGBTQ+ community, taking in feedback, and crafting the beta site of QueerHealers. Our efforts led us to winning second place and the Community Choice Award. Little did we know, a random text would lead to the creation of a platform that would revolutionize affirming care for the LGBTQ+ community.
QueerHealers: The Launch of QH 2.0.
Working to elevate QH’s user experience
Rebranding QH
Once the hackathon was done, we got to work developing V2 of the core experience. We continued to refine and improve our brand based on user feedback.
Following the website’s rebrand, our attention pivoted to overhauling the UI. We made the technical decision to move from WordPress to React in order to build a complete 2-sided marketplace solution .
Design Highlight: Sign up experience.
Insights from our research revealed the necessity for a thorough and personal sign-up process
The Healer onboarding process
Choosing a healer is deeply personal; understanding a practitioner’s history and background builds trust. We went through several iterations and landed with the following experience.
Design Highlight: Finding + booking a Healer.
Where we focused on how to create an easy path to finding the perfect healer and scheduling a session
We went through several iterations to ensure an effortless experience for users when sorting, discovering, and scheduling an appointment with a healer
Final Thoughts
Building QueerHealers has been a work of love and I wouldn’t have been able to accomplish it without the work and support of my team mates that I now call friends.